Privacy Policy

This Privacy Policy describes Our policies and procedures on the collection, use, and disclosure of Your information when You use the Service and tells You about Your privacy rights and how the law protects You.

We use Your Personal data to provide and improve the Service. By using the Service, You agree to the collection and use of information in accordance with this Privacy Policy.

Interpretation and Definitions

Interpretation

The words of which the initial letter is capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or plural.

Definitions

For the purposes of this Privacy Policy:

  • Account means a unique account created for You to access our Service or parts of our Service.
  • Affiliate means an entity that controls, is controlled by or is under common control with a party, where “control” means ownership of 50% or more of the shares, equity interest or other securities entitled to vote for election of directors or other managing authority.
  • Company (referred to as either “the Company”, “We”, “Us” or “Our” in this Agreement) refers to Web development, Logo Designing, SEO, California.
  • Cookies are small files that are placed on Your computer, mobile device, or any other device by a website, containing the details of Your browsing history on that website among its many uses.
  • Country refers to: California, United States
  • Device means any device that can access the Service such as a computer, a cellphone or a digital tablet.
  • Personal Data is any information that relates to an identified or identifiable individual.
  • Service refers to the Website.
  • Service Provider means any natural or legal person who processes the data on behalf of the Company. It refers to third-party companies or individuals employed by the Company to facilitate the Service, to provide the Service on behalf of the Company, to perform services related to the Service or to assist the Company in analyzing how the Service is used.
  • Third-party Social Media Service refers to any website or any social network website through which a User can log in or create an account to use the Service.
  • Usage Data refers to data collected automatically, either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).
  • Website refers to 365 Web Studio, accessible from https://365webstudio.com/
  • You mean the individual accessing or using the Service, or the company, or other legal entity on behalf of which such individual is accessing or using the Service, as applicable.

Collecting and Using Your Personal Data

Types of Data Collected

Personal Data

While using Our Service, We may ask You to provide Us with certain personally identifiable information that can be used to contact or identify You. Personally identifiable information may include, but is not limited to:

  • Email address
  • First name and last name
  • Address, State, Province, ZIP/Postal code, City
  • Usage Data

Usage Data

Usage Data is collected automatically when using the Service.

Usage Data may include information such as Your Device’s Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that You visit, the time and date of Your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

When You access the Service by or through a mobile device, We may collect certain information automatically, including, but not limited to, the type of mobile device You use, Your mobile device unique ID, the IP address of Your mobile device, Your mobile operating system, the type of mobile Internet browser You use, unique device identifiers and other diagnostic data.

We may also collect information that Your browser sends whenever You visit our Service or when You access the Service by or through a mobile device.

Information from Third-Party Social Media Services

The Company allows You to create an account and log in to use the Service through the following Third-party Social Media Services:

  • Google
  • Facebook
  • Instagram
  • Twitter
  • LinkedIn

If You decide to register through or otherwise grant us access to a Third-Party Social Media Service, We may collect Personal data that is already associated with Your Third-Party Social Media Service’s account, such as Your name, Your email address, Your activities or Your contact list associated with that account.

You may also have the option of sharing additional information with the Company through Your Third-Party Social Media Service’s account. If You choose to provide such information and Personal Data, during registration or otherwise, You are giving the Company permission to use, share, and store it in a manner consistent with this Privacy Policy.

Tracking Technologies and Cookies

We use Cookies and similar tracking technologies to track the activity on Our Service and store certain information. Tracking technologies used are beacons, tags, and scripts to collect and track information and to improve and analyze Our Service. The technologies We use may include:

  • Cookies or Browser Cookies. A cookie is a small file placed on Your Device. You can instruct Your browser to refuse all Cookies or to indicate when a Cookie is being sent. However, if You do not accept Cookies, You may not be able to use some parts of our Service. Unless you have adjusted Your browser setting so that it will refuse cookies, our Service may use Cookies.
  • Web Beacons. Certain sections of our Service and our emails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit the Company, for example, to count users who have visited those pages or opened an email and for other related website statistics (for example, recording the popularity of a certain section and verifying system and server integrity).

Cookies can be “Persistent” or “Session” Cookies. Persistent Cookies remain on Your personal computer or mobile device when You go offline, while Session Cookies are deleted as soon as You close Your web browser. 

We use both Session and Persistent Cookies for the purposes set out below:

  • Necessary / Essential Cookies Type: Session Cookies Administered by: Us Purpose: These Cookies are essential to provide You with services available through the Website and to enable You to use some of its features. They help to authenticate users and prevent fraudulent use of user accounts. Without these Cookies, the services that You have asked for cannot be provided, and We only use these Cookies to provide You with those services.
  • Cookies Policy / Notice Acceptance Cookies Type: Persistent Cookies Administered by: Us Purpose: These Cookies identify if users have accepted the use of cookies on the Website.
  • Functionality Cookies Type: Persistent Cookies Administered by: Us Purpose: These Cookies allow us to remember choices You make when You use the Website, such as remembering your login details or language preference. The purpose of these Cookies is to provide You with a more personal experience and to avoid having to re-enter your preferences every time You use the Website.

For more information about the cookies we use and your choices regarding cookies, please visit our Cookies Policy or the Cookies section of our Privacy Policy.

Use of Your Personal Data

The Company may use Personal Data for the following purposes:

  • To provide and maintain our Service, including to monitor the usage of our Service.
  • To manage Your Account: to manage Your registration as a user of the Service. The Personal Data You provide can give You access to different functionalities of the Service that are available to You as a registered user.
  • For the performance of a contract: the development, compliance and undertaking of the purchase contract for the products, items or services You have purchased or of any other contract with Us through the Service.
  • To contact You: To contact You by email, telephone calls, SMS, or other equivalent forms of electronic communication, such as a mobile application’s push notifications regarding updates or informative communications related to the functionalities, products or contracted services, including the security updates, when necessary or reasonable for their implementation.
  • To provide You with news, special offers and general information about other goods, services and events which we offer that are similar to those that you have already purchased or enquired about unless You have opted not to receive such information.
  • To manage Your requests: To attend and manage Your requests to Us.
  • For business transfers: We may use Your information to evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which Personal Data held by Us about our Service users is among the assets transferred.
  • For other purposes: We may use Your information for other purposes, such as data analysis, identifying usage trends, determining the effectiveness of our promotional campaigns and to evaluate and improve our Service, products, services, marketing and your experience.

We may share Your personal information in the following situations:

  • With Service Providers: We may share Your personal information with Service Providers to monitor and analyze the use of our Service, to contact You.
  • For business transfers: We may share or transfer Your personal information in connection with, or during negotiations of, any merger, sale of Company assets, financing, or acquisition of all or a portion of Our business to another company.
  • With Affiliates: We may share Your information with Our affiliates, in which case we will require those affiliates to honor this Privacy Policy. Affiliates include Our parent company and any other subsidiaries, joint venture partners or other companies that We control or that are under common control with Us.
  • With business partners: We may share Your information with Our business partners to offer You certain products, services or promotions.
  • With other users: when You share personal information or otherwise interact in the public areas with other users, such information may be viewed by all users and may be publicly distributed outside. If You interact with other users or register through a Third-Party Social Media Service, Your contacts on the Third-Party Social Media Service may see Your name, profile, pictures and description of Your activity. Similarly, other users will be able to view descriptions of Your activity, communicate with You and view Your profile.
  • With Your consent: We may disclose Your personal information for any other purpose with Your consent.

Retention of Your Personal Data

The Company will retain Your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use Your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.

The Company will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of Our Service, or We are legally obligated to retain this data for longer time periods.

Retention of Your Personal Data

The Company will retain Your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use Your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.

The Company will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of Our Service, or We are legally obligated to retain this data for longer time periods.

Delete Your Personal Data

You have the right to delete or request that We assist in deleting the Personal Data that We have collected about You.

Our Service may give You the ability to delete certain information about You from within the Service.

You may update, amend, or delete Your information at any time by signing in to Your Account, if you have one, and visiting the account settings section that allows you to manage Your personal information. You may also contact Us to request access to, correct, or delete any personal information that You have provided to Us.

Please note, however, that We may need to retain certain information when we have a legal obligation or lawful basis to do so.

Disclosure of Your Personal Data

Business Transactions

If the Company is involved in a merger, acquisition or asset sale, Your Personal Data may be transferred. We will provide notice before Your Personal Data is transferred and becomes subject to a different Privacy Policy.

Law enforcement

Under certain circumstances, the Company may be required to disclose Your Personal Data if required to do so by law or in response to valid requests by public authorities (e.g. a court or a government agency).

Other legal requirements

The Company may disclose Your Personal Data in the good faith belief that such action is necessary to:

  • Comply with a legal obligation
  • Protect and defend the rights or property of the Company
  • Prevent or investigate possible wrongdoing in connection with the Service
  • Protect the personal safety of Users of the Service or the public
  • Protect against legal liability

Security of Your Personal Data

The security of Your Personal Data is important to Us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While We strive to use commercially acceptable means to protect Your Personal Data, We cannot guarantee its absolute security.

Children's Privacy

Our Service does not address anyone under the age of 13. We do not knowingly collect personally identifiable information from anyone under the age of 13. If You are a parent or guardian and You are aware that Your child has provided Us with Personal Data, please contact Us. If We become aware that We have collected Personal Data from anyone under the age of 13 without verification of parental consent, We take steps to remove that information from Our servers.

If We need to rely on consent as a legal basis for processing Your information and Your country requires consent from a parent, We may require Your parent’s consent before We collect and use that information.

Links to Other Websites

Our Service may contain links to other websites that are not operated by Us. If You click on a third party link, You will be directed to that third party’s site. We strongly advise You to review the Privacy Policy of every site You visit.

We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.

Changes to this Privacy Policy

We may update Our Privacy Policy from time to time. We will notify You of any changes by posting the new Privacy Policy on this page.

We will let You know via email and/or a prominent notice on Our Service, prior to the change becoming effective and update the “Last updated” date at the top of this Privacy Policy.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Contact Us

If you have any questions about this Privacy Policy, You can contact us:

     

    Email Marketing

    Email marketing is a digital marketing strategy that involves sending emails to prospects and customers. It’s one of the most effective and direct ways to communicate with your audience, allowing businesses to promote products, share updates, nurture leads, and build relationships with customers.

    Benefits of Email Marketing

    • Cost-Effective: Email marketing is one of the most cost-effective digital marketing strategies. It has a high return on investment (ROI) because the cost of sending emails is relatively low compared to other marketing channels.

    • Targeted Messaging: Email marketing allows you to send targeted messages to specific segments of your audience. This level of personalization increases the relevance of your content, leading to higher engagement and conversion rates.

    • Direct Communication: Email provides a direct line of communication with your audience. Unlike social media, where algorithms can limit the reach of your posts, emails are delivered straight to the recipient’s inbox.

    • Measurable Results: Email marketing platforms offer detailed analytics, allowing you to track the performance of your campaigns in real-time. This data helps you make informed decisions and continuously improve your strategy.

    • Scalability: Whether you’re a small business or a large enterprise, email marketing is scalable. You can start with a small list and grow your campaigns as your business expands.

    Types of Email Marketing Campaigns

    • Newsletter Emails: Regularly sent emails that provide updates, news, and valuable content to subscribers.
    • Promotional Emails: These emails are designed to promote specific products, services, or offers.
    • Welcome Emails: A series of emails sent to new subscribers after they sign up for your email list.
    • Drip Campaigns: A series of automated emails sent over a period of time to nurture leads or guide them through a sales funnel.
    • Transactional Emails: These are emails sent as a result of a specific action taken by the user, such as purchase confirmations, shipping notifications, password resets, and account updates.
    • Re-engagement Emails: These emails target subscribers who haven’t engaged with your emails for a while.

    Email Marketing Tools and Platforms

    • Mailchimp
    • Constant Contact
    • HubSpot
    • Sendinblue
    • ActiveCampaign

    Schedule a call with us today to discuss your project needs and next steps!

    Social Media Marketing (SMM)

    Social Media Marketing (SMM) refers to the use of social media platforms to promote a product, service, or brand. It involves creating and sharing content, engaging with followers, and running paid advertising campaigns on social media networks to achieve marketing and branding goals.

    Benefits of SMM

    • Increased Brand Awareness: Social media platforms offer businesses the opportunity to reach a large and diverse audience, making it easier to increase brand visibility and recognition.

    • Improved Customer Engagement: Social media allows for direct interaction with customers, enabling brands to build relationships, foster loyalty, and gain valuable feedback.

    • Higher Conversion Rates: SMM can drive traffic to your website or online store, resulting in higher conversion rates. The personalized nature of social media interactions often leads to increased trust and sales.

    • Cost-Effective Marketing: Compared to traditional advertising, SMM is relatively low-cost. Many platforms allow you to start with a small budget and scale up as you see results.

    • Competitive Advantage: Staying active on social media helps you keep up with competitors and industry trends. It also provides an opportunity to differentiate your brand through unique content and engagement.

    Popular Social Media Platforms for SMM

    • Facebook
    • Instagram
    • Twitter
    • LinkedIn
    • Pinterest
    • YouTube
    • TikTok

    SMM Tools and Resources

    • Hootsuite: A social media management platform that allows you to schedule posts, monitor social activity, and analyze performance across multiple platforms.

    • Buffer: A social media scheduling tool that helps you plan and publish content on various social media channels.

    • Canva: A design tool that enables you to create eye-catching social media graphics, even if you don’t have design skills.

    • Google Analytics: While not specifically a social media tool, Google Analytics helps track traffic from social media platforms to your website and measure the impact of your social media efforts.

    • Sprout Social: A comprehensive social media management platform that offers publishing, engagement, and analytics tools.

    Schedule a call with us today to discuss your project needs and next steps!

    Pay-Per-Click (PPC)

    Pay-Per-Click (PPC) is an online advertising model where advertisers pay a fee each time their ad is clicked. Essentially, it’s a way of buying visits to your site, rather than attempting to earn them organically. PPC is commonly associated with search engines like Google, where advertisers bid for ad placement in a search engine’s sponsored links when someone searches for a keyword related to their business.

    Benefits of PPC

    • Immediate Results: Unlike SEO, which can take time to show results, PPC ads can start driving traffic as soon as they go live.

    • Measurable ROI: With PPC, you can track every detail of your campaign, from the number of clicks to conversions and ROI.

    • Targeted Audience: PPC allows for highly specific targeting, including by keywords, location, demographics, time of day, and device.

    • Cost Control: You set your budget, and you only pay when someone clicks your ad. You can adjust your spend based on performance.

    How PPC Works

    • Bid Amount: The maximum amount an advertiser is willing to pay per click.

    • Quality Score: A metric that Google uses to measure the relevance and quality of your ads, keywords, and landing pages.

    • Ad Rank: A combination of your bid and Quality Score that determines your ad’s position on the search results page.

    Popular PPC Platforms

    • Google Ads: The most widely used PPC platform, offering a variety of ad formats across the search and display networks.

    • Microsoft Advertising: Similar to Google Ads, but targets users on Bing, Yahoo, and other Microsoft-owned platforms.

    • Facebook Ads: PPC ads on Facebook and Instagram, allowing for highly targeted social media advertising.

    • LinkedIn Ads: Ideal for B2B marketing, with targeting options based on professional attributes like job title, company size, and industry.

    Schedule a call with us today to discuss your project needs and next steps!

    Lead Generation

    Lead generation is the process of attracting and converting strangers and prospects into someone who has indicated interest in your company’s product or service. Leads are potential customers who have shown some level of interest in your business.

    Why is Lead Generation Important?

    • Increased Sales and Revenue: Generating leads helps businesses find potential customers who are likely to convert into paying customers, thereby increasing sales and revenue.
    • Market Expansion: It helps businesses reach new markets and expand their customer base.
    • Cost Efficiency: Effective lead generation strategies can reduce the cost of acquiring new customers.
    • Better Customer Insights: Helps gather valuable data about potential customers, aiding in better-targeted marketing strategies.

    Types of Leads

    • Marketing Qualified Leads (MQLs): Leads that have shown interest in your marketing efforts, such as filling out a form or subscribing to a newsletter.
    • Sales Qualified Leads (SQLs): Leads that have taken actions indicating a readiness to make a purchase, such as requesting a product demo or speaking to a sales representative.
    • Product Qualified Leads (PQLs): Leads that have used a free product or trial and have shown interest in becoming a paying customer.
    • Service Qualified Leads: Leads that have indicated they are ready for your service offerings, often through a service request.

    Lead Generation Process

    • Identify Target Audience: Understand who your ideal customers are, including their demographics, interests, and behaviors.
    • Attract Leads: Use various strategies to attract potential leads, such as content marketing, social media marketing, email marketing, SEO, and paid advertising.
    • Capture Leads: Use forms, landing pages, and call-to-actions (CTAs) to capture lead information such as name, email, phone number, and preferences.
    • Nurture Leads: Engage with leads through personalized email campaigns, informative content, and targeted offers to build relationships and guide them through the sales funnel.
    • Qualify Leads: Evaluate leads to determine their potential value and readiness to make a purchase. This can be done through lead scoring and analysis of their engagement with your content.
    • Convert Leads: Turn qualified leads into paying customers through targeted sales efforts and personalized offers.

    Schedule a call with us today to discuss your project needs and next steps!

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